What We Will Offer
Aura delivers premium barber tools and grooming products designed to raise the standards of the industry. From powerful clippers, trimmers, shavers, and dryers to professional-grade styling products like wax, pomade, hair clay, hair styling powder, sea salt spray, and aftershave, every item is crafted for performance, precision, and style.
To complete the experience, Aura also offers a full line of accessories including combs, brushes, capes, razor blades, feather blades, and disinfectant cooling sprays for clippers giving barbers, creators and everyone everything they need in one place.
Our Journey
October 2023
Start Testing Samples
We Started testing samples from multiple Asian manufacturers right in the Barbershop to make sure each product met the standards of real barbers with real customers
May 2024
First Contact with Asian Manufacturers
We flew to Asia for the first time , met grooming producers, connected with one of the largest manufacturers in the barbering crafts industry, and explored accessory partnerships
October 2024
Founded the Company
At some point, we founded the company because after a year of testing samples, we knew we were onto something
March 2025
Sealing The First Deals
When we were close to deciding which manufacturers to partner with, we flew back to Asia for a final trip, securing deals across every area we wanted to produce in. Still, we carried some samples back home to test further, so while we signed with certain manufacturers, others remained on standby
June 2025
Final Decisions
In June 2025, we finalized our choices of manufacturers to work with. After months of samples, travels, and negotiations, every decision was made carefully to ensure the quality and vision we wanted for Aura
August 2025
The Big Reveal
After months of production and final confirmations on papers, designs, and systems, we were ready to announce what we had been hiding all along
Fall 2025
Launch
Official Launch of Aura
This Fall A New Generation Begins